GRAPHIC/BRANDING

Packaging Design

Goal

Packaging Design for Brand Identity

The success of a product depends on how it is packaged. The packaging must not only protect the contents but also make it appealing for potential customers to buy it. Packaging designs should not only be attractive but also functional so that they are able to meet all requirements of their target market and consumers. Packaging design can be a part of graphic design, industrial design, and product design.

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